I’m a fan of using a circle or square with rounded edges that includes both dark and light elements so it will show up well in both rather than, for example, two dark letters on a transparent background that would disappear on a dark browser background. Similarly light favicons can blur into the background on a light browser theme. Dark favicons (for example black letters disappear easily on dark theme browsers which are being used more and more frequently as people seek to protect their eyes from the computer glare. ![]() Your favicon should stand out! Consider both dark theme and light theme browsers. Your favicon should be consistent with your brand - a submark (small component of your logo) or simple icon in your brand colours are some good things to use for your favicon design ![]() Your favicon should be simple (a favicon is absolutely tiny so any detail will be lost). Avoid complex design, patterns or logos that include full words - these will be lost when people look at your favicon. Before uploading the image, make sure it’s at least 512 x 512 pixels. Here, click the Select Site Icon button to upload or choose your favicon from your library. From your WordPress dashboard, head to Appearance > Customize > Site Identity. If often see people make mistakes with their Favicon design - even big organisations (and webdesigners - oops!) sometimes choose Favicons that look less than fantastic. The easiest way to add a favicon to your WordPress website is by using the WordPress customizer.
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